My Literary Debut in the Irish Writer’s Centre Dublin

My Literary Debut in the Irish Writer’s Centre Dublin

It was an evening of literary pride as I launched my debut title in the Irish Writer’s Centre in Dublin on Wednesday 25th February 2015. Joined by family, friends, media, politicians, digital marketing professionals, entrepreneurs and members of An Garda Síochána, re-live that evening with me in this blog post.

The Irish Writer's Centre in Dublin, the venue for my book launch.

The Irish Writer’s Centre in Dublin, the venue for my book launch.

Writing a book is a mammoth task to take on but launching a book is a daunting one. For 18 months I wrote, edited, researched, re-wrote and developed ideas which now feature in Social Media Under Investigation, Law Enforcement and the Social Web and the launch was an opportunity to find out what others in policing, academia, digital marketing, business and media thought about it.

Watch my book reveal video here

 

The evening was relaxed and Kehlan Kirwan, producer and presenter of the Small Business Show on Clare FM and columnist with the Irish Examiner, acted as MC and interviewer. He did a superb job!

Kehlan Kirwan Interviews Joanne Sweeney-Burke

Kehlan Kirwan interviews JSB

 

I was delighted to have Andrew McLindon, Director of Communications with An Garda Síochána join me for the event. Andrew has an impressive career in journalism and corporate communications and indeed now in the niche area of PR and social media for policing. He explained how social media has brought An Garda Síochána closer to its citizens, how it helps them generate valuable two-way conversations while allowing them to humanise members of the force. With an online community of over 130,000 followers, An Garda Síochána is well-known for its humourous approach to social media, especially on its @gardatraffic Twitter account. It has the largest following of any public sector body in Ireland.

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Beamed in from the United States, we heard from Lauri Stevens from LaWS Communications and blogger at ConnectedCOPS who is a leading voice in policing and social media stateside. Lauri kindly congratulated me on the book and spoke of its timeliness. Lauri also wrote the foreword in the book and features heavily in chapters seven and 10.

Watch Lauri’s interview below.

We had an excellent questions and answers’ session with great debate on how social media is changing how we as citizens interact with our police force. I want to thank everybody who came along to share this very special event with me. I value your friendship – personal and professional. The Irish Writer’s Centre is a fantastic venue and it felt very special to be an author in a building that holds some much literary prowess in terms of it’s work promoting and supporting authors but also the talented writer’s that live, pass through and visit there.

View photos from the event.

I also unveiled my new online training school for law enforcement agencies. LEO was launched and I along with an expert team are now working on our beta trial. Watch the promo video below to see what we have planned.

 

The book is dedicated to my family – husband Tom, daughter Sophie (19) and my son Bobby (5). Thank you guys for your constant support! I’m sorry for choosing my MacBook Pro over you so many weekends since August 2013.

 

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